Augie IV Expands Responsibilities at Anheuser-Busch

Brandweek,  August 7, 2000  

Tags: Anheuser-Busch

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ST.LOUIS--The elevation of August Busch IV within Anheuser-Busch continues, wjth the No.1 brewer saying the scion of the founding family would broaden his duties from running marketing to also managing 12 company-owned distribution operations as group vp-marketing and wholesale operations. Busch, a Brandweek marketer of the year in 1996 for his efforts to freshen advertising and promotion activities at A-B, also takes a seat on the strategy committee of the brewer's parent, A-B Cos.

He reports to Patrick Stokes, who is being elevated from president to CEO of the brewery.

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