Brandweek

View more issues: July 3, 2000, July 10, 2000, July 24, 2000

Articles in July 17, 2000, issue of Brandweek

• Pillsbury Ponders $11B Deal for 'Crocker,' Wheaties, Cheerios
• Newswire
• Lucas: A Gaming Genius?
  by Todd Wasserman
• Harper's Star Quality
  by Mike Beirne
• Connect
  by Ann M. Mack
• Music Mavens
  by Erik Gruenwedel
• Fedex Got Game
  by Terry Lefton
• Cuervo Radio Promo Dangles Wedding, Honeymoon
• Fashiony DC Comics Go Zap! Pow! in the Dresser
  by Sandra Dolbow
• Bobby, Emeril et al. Jump to Shelves, With Condiments and Soy, Oh Boy!
  by Sonia Reyes
• On to Collaborative Marketing
  by Robert B. Smithers
• More Online Ads Equal More Visitors, Survey Says
  by Ann M. Mack
• Web Networking
  by Jennifer Owens
• Visa Aims For The Uprights
  by Terry Lefton
• Newswire
• Nokia's Wisk Off to London
  by Todd Wasserman
• On MLB's Hit List: Web Plays, All-Star Ambushers
  by Terry Lefton
• Leveraging the Lube Job
  by Jeff Green
• Space Media
• Schneider Adjusting the Focus at North Pole
  by Mike Beirne
• Hertz Goes to Cable TV to Support Expanded Off-Airport 'Local Edition'
  by Mike Beirne
• Got Milk? Says 'familia amor y leche,' Eves Growth from Hispanic Demos
  by Sonia Reyes
• 'We Got You Covered' Kia, Isuzu Add Warranties as Hyundai Learns
  by Jeff Green
• Long Live Roll 'n' Rock!
  by Gerry Khermouch
• Pets.com
  by Kipp Cheng
• Business Week
• Snow Aims to Expand Starz Encore Reach
  by Gina Czark
• Short Supply May Limit Orders on Sony's PS2
  by Todd Wasserman
• Pepsi Lobs U.S. Open Ticket Giveaway in NY
  by Terry Lefton
• Courtyard Expanding Consumer-Friendly Lodging Facilities
• Luck Be A Blue-Haired Lady Tonight
  by Becky Ebenkamp
• Hyundai, Engage Agree
• GoTo.com
• OtherMoves
• Beck's Looks To Energize Marketing
  by Gerry Khermouch
• Pizza Hut Links AOL for $$$ Giveaway
  by Theresa Howard
• Bic Revs Up Intro of Nascar-Branded PowerShift Pen
• Fashion's Littlest Victims
  by Becky Ebenkamp
• EMT, UltraStar Form Pact
• Kpe
• GV Frnshd Studio, Lots of Light & Views!!!
  by Theresa Howard
• 'Slim Jim Guy' Heads to the Pool, as Video Sweeps Dangles Cameo Spot
  by Sonia Reyes
• Renaissance Steers Course to Regain Agent Credibility
• Pulse Points
  by Becky Ebenkamp
• Charity Site Launched
• WebRadio.com
• All Fired Up and Going for the Long Ball
  by Mike Beirne
• Fresh TV, Print Ads Support Pinnacle Golf Ball Relaunch
• Faces, T-Shirts Define 'Urban' for New Site
  by Gina Czark
• Lego to Produce Potter Toys Prior to Film Debut
• Levi's Backs L2 Line with Colorful Autumnal Print Splash
• As The World Spins
  by Becky Ebenkamp
• Correction
• Sticky Networks
• Disney Visits Beckon with Warm Fuzzies
  by Mike Beirne
• LPGA Links with General Mills, Crowne Plaza, 10 Renewals
• Newswire
• We Have The Technology
  by Gina Czark
• Digital Island Expands Streaming Media Service
  by Karl Greenberg
• Siegelgale
• Lily of France Pulls Lingerie Out of the Drawer With Color Accents
  by Sandra Dolbow
• Laundry Gets All Bubbly
  by Christine Bittar
• BMW Expands Range of Financial Service Programs
• Villazon Invites Smokers to Vote for Favorite Excalibur Blend
• Dickies, Virgin, Anchor Blue Eye Gen X Hipsters
  by Sandra Dolbow
• Do You Know How Flexible Your Brand Is?
  by Jacques Chevron
• Ultigo Links Print Pages To Magazine Home Pages
  by Jennifer Owens
• Sound Advice
  by Janis Mara
• The devil's adman
  by Philip Van Munching