Newswire - Carnival Cruise Lines contracts w/ Dragon Models - Brief Article

Brandweek,  July 16, 2001  

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Carnival Cruise Lines signed a licensing agreement with Hong Kong's Dragon Models to produce a line of die-cast cruise ships. Marathon Projects brokered the deal for the Miami cruise line, which currently operates 15 vessels and will add six more by 2004 ... ASSIGNMENTS: The National Association of Police Athletic Leagues, North Palm Beach, Fla., retained the services of SC Marketing & Events, Orlando, Fla., for sponsorhip analysis and consulting ...

ASSOCIATIONS: The American Advertising Federation, Washington, D.C., installed David A. Park, CEO of DDB Los Angeles, as chairman of its 50,000-member organization. He replaces Arthur "Bud" Liebler, former svp-global brand marketing of DaimlerChrysler. Paul C. Atkinson, vp-AOL Time Warner integrated sales, was elected vice chair and will succeed Park in 2002.

COPYRIGHT 2001 BPI Communications, Inc.
COPYRIGHT 2001 Gale Group